Meet Jo Mitchell – Former NZ Marketer of the Year and Brand Trailblazer. With over 20 years of experience across Quick Service Restaurant (QSR), FMCG, and retail, Jo’s marketing leadership has delivered some of New Zealand’s most memorable campaigns — including the award-winning “Little Tasters” platform that helped reframe Kiwi perceptions of McDonald’s food.
 

Known for championing customer-first thinking, growing high-performing teams, and balancing data, insight, and creativity, Jo offers a rare blend of commercial intelligence and genuine and empathetic leadership. Her session promises to deliver a refreshingly candid look at what it really takes to lead marketing that matters — at scale.

Come learn from one of New Zealand’s most respected marketing minds — and bring your questions.

Ticket Price: $40.00